Lottie is a whimsical furniture design brought to life through playful art direction. I designed the email and wrote the copy to further convey the product’s spirit, highlighting its personality with bold, staggered images and Mkt’s serif display font.
The email design uses staggered imagery alongside short, punchy copy to showcase Lottie’s fun side.
Playful stacking highlights Lottie’s whimsical design.
A close-up on the upholstery highlights the velvet texture and available color options.
Selected Works
Stone FurnitureStory
ShowroomStory
North 40Book
Vintage FurnitureJournal
The Tapis Français CollectionCatalogue
The Karakul CollectionCatalogue
The Evolution of HomeMagazine