For North 40°, Eweknit’s book of knitting patterns, I led the creative from concept through execution. I selected the location, cast the models, directed and photographed the campaign, and designed the book’s typography and layout. The result is a cohesive publication that balances craft, storytelling, and clear pattern presentation.
Photography, layout design and typography for Eweknit's North 40° book of knitting patterns.
An interior layout that balances photography layouts in the front half of the book with knitting patterns in the back.
The layout of the back cover of the book.
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